Global Next Photographer Award | D&AD

The Next Photographer Award is a brand new award set to unearth the best new photographers and promote them back to the industry. Organised by D&AD in partnership with Getty Images, the award is open to new photographers with less than three years professional experience.

The Next Photographer Award offers up and coming creative talent the chance to win invaluable industry mentorship from a wide portfolio of acclaimed photographers, agents and advertising agencies – giving emerging talent a platform to showcase their work in front of the people that matter most. In partnership with Getty Images, the Awards also offers new photographers the chance to win a prize fund to realise a photography project.

DEADLINE: 22 October 2014

To be eligible to enter for this award, you must have less than three years of commercial experience (doing paid or commissioned work, or working for a company). Entrants must also be out of full-time education. There is no age limit, and the work must have been created between 1 January 2013 and the entry deadline (22 October 2014).

The entry consists of 3 images, which can be part of a series or produced individually. Any type of photography is accepted: fashion, advertising, art, portrait, etc. and it does not have to have been commercially released.


There are a range of prizes available through this award, including…

  • a mentoring scheme
  • International exposure
  • a Prize Fund

Through the mentorship scheme, shortlisted photographers get access to mentoring from high profile photographers, agents and ad agencies – including Fallon Head of Art Production Sarah Thomson, [email protected] Head of Print Daniel Morrey, AMV BBDO Creative Production Partner Kirstie Johnstone and McCann London Head of Art Buying Ross Walker. The winner will have their photographs exhibited in a central London venue, and the shortlist and winning entry will be promoted internationally and on the D&AD and Getty Images platforms. And on top of all of this, the shortlisted photographers have the opportunity to apply for a prize of $5000, provided by Getty Images to go towards realising their dream photography project.


Entries cost £40 (GBP), $75 (USD) or €65 (EUR). To enter visit:


The Judges

Submitted work must have a solid and central core idea; Judges will be looking for the photographer’s ability to bring that idea to life.

Judges will also look for work that demonstrates a unique vision, outstanding technique, craft and originality, whilst bringing that all together in a brilliant photographic output.

The Judges for the 2014 Award include: Sarah Thomson (Head of Art Production at Fallon since 2011); Andy Saunder (Senior Vice President, Creative Content at Getty Images); Choi Liu (freelance Creative & Portfolio Consultant); Daniel Moorey (Head of Print at adam&eveDDB); James Day (internationally renowned photographer working in the advertising and editorial fields); James Reid (Photography Director of Wallpaper magazine and international curator); Jefferson Hack (editorial director and publisher of Dazed Group and creative director of MAD Agency London and influential website Nowness); Johanna Neurath (Picture editor in illustrated book publishing for 25 years, award-winning book and jacket designer, art director and sometime commissioning editor); Miles Aldridge (London-based photographer with features in American Vogue, The New Yorker, The New York Times, and most notably Vogue Italia); and Oliviero Toscani (son of the first photo-journalist of the Corriere Della Sera, and the creative force behind some of the world’s most successful brands, creating through the years advertising campaigns for Esprit, Chanel, Fiorucci, Prenatal and many more).


Who are D&AD?

They started in 1962 a group of designers and art directors come together to celebrate creative communication and raise standards within their industry.

Amongst the group are David Bailey, Terence Donovan and Alan Fletcher. Calling themselves British Design & Art Direction, the following year they organise their first Awards event. And they are picky. From 2,500 entries they select just 16 pieces of work to receive the soon-to-be coveted Yellow Pencil.

Today, British Design & Art Direction has grown mightily, but slimmed down its name. Now D&AD, its members represent the creative, design and advertising communities, not just in Britain, but worldwide.