24:2014 – The spirit of Soho Square photography exhibition

As the chimes of Big Ben welcomed in 2004 they signalled the start of a photographic project that saw 24 postgraduate photography students, from Central Saint Martins College of Art and Design, document the first day of the New Year. From the welcoming of the New Year to the end of its first day, these images capture the essence of that day for the photographers involved.But that was just the beginning. The photographers involved have embarked on a hugely ambitious photographic project that will span a generation.

24 hours. 24 photographers. 24 images. 24 years.

How will the group, the project, the world it documents, change over the next quarter of a century? This elaborate social documentary will record what New Year’s Day represents – not only as a one off event – but also as an ongoing and developing catalogue of what the end of one year and beginning of another comes to represent over time.

soho square

Now 11 years through an ambitious photographic project that won’t be complete until the next decade and they’re still going strong creating a social commentary that will last for generations. The exhibition features a number of critically acclaimed artists from across the globe and the group draws on a wide variety of experience and talent. Not only that, but this year Antonio Olmos, World Press Photo Award winner, will be curating their 11th anniversary show.

The original 24 photographers met while studying on a postgraduate photography course at Central St Martin’s in London. Although their various careers have all led them down different paths they reunite to continue towards their goal.

Six prints from the project will be auctioned off in aid of Hope and Homes for Children, an international charity working to ensure that all children have the chance to grow up in the love of a family. They will go under the hammer on the day of the private view at a special event at Blacks Club, just a stone’s throw away from the exhibition in Soho Square.

Curator Antonio Olmos said: “I really enjoyed looking at and curating the work of the 24 photographers. For 10 years they have documented the passage of time … 2014 is the 11th year and the individual visions coalesce into making an amazing body of work.”

Claire Spreadbury, founder of 24photography, said: “I am always excited to see how and where people have spent their New Year, the images that Antonio has selected take you on a wonderful journey of our life and times. I can’t wait to see them in Soho Square.”

Previous exhibitions have proved extremely successful with the group displaying their work in unusual but accessible locations (the fountains of Trafalgar Square, the SS Robin in Docklands, AOP, Greenwich Park, Golden Square and Berkeley Square to name just a few). And this year’s venue Soho Square – in the heart of London’s West End – promises to be the best yet. Soho Square was the venue for our first ever outdoor show in 2005 and this year is a return to our spiritual home, just moments away from the old Central St Martin’s building on Charing Cross Road.

Exhibition Info

Soho Square, Soho, London W1 will host 24:2014, from 27 February – 22 March

Private view: Saturday 1 March 2014 2pm until 4pm. Open Daily 9 – 5 pm Free Admission
Charity auction and after party: 4pm until 6pm Blacks Club, 67 Dean Street, Soho

Nearest tubes: Tottenham Court Road (Central, Northern), Leicester Square (Northern,
Piccadilly), Piccadilly Circus (Piccadilly, Bakerloo)